SaaS platform for online courses
Overview
This project focused on redesigning the user interface of a SaaS web application designed to help users create and sell online courses.
As an active platform with an established user base, the challenge was to refresh the interface while maintaining its familiar functionality.
My goal was to redesign key screens to align more closely with the platform’s branding, creating a modern and personalized look without compromising usability. The redesign aimed to enhance the platform’s visual appeal while preserving its simplicity and intuitive user experience.
Problem
The existing platform, while functional, lacked a distinct visual identity aligned with the brand. The interface appeared outdated and failed to convey a polished and professional impression.
While users were accustomed to the current layout and workflows, the lack of personalization hindered the platform’s ability to stand out in a competitive market.
There was also a need to modernize the design while ensuring that these changes did not disrupt user familiarity or compromise the intuitive nature of the interface.
Solution
To address these challenges, I undertook a comprehensive redesign focused on balancing branding with usability. I refreshed the interface by introducing elements that reflected the platform’s brand identity, such as updated color schemes, typography, and visual elements.
While modernizing the appearance, I ensured that core functionalities remained consistent, preserving workflows that users were accustomed to.
Additionally, I simplified and streamlined navigation where possible to enhance ease of use. This approach allowed for a visually appealing, personalized design that maintained the simplicity and intuitive nature of the platform.
